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The
Haiku Summary
The
Prelude to a Gum
The
you-must-really-care-if-you’re-still-reading history
Contact
Us
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No mission statement, just a Haiku
All gum should do more -
Than blow bubbles and taste good.
Ours does so much more.
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The
Prelude to a Gum –
the history of Jolt Gum and GumRunners
The two founders of GumRunners LLC, Kevin Gass and T.
Molloy, set out to save the planet. They soon discovered
most of the really good & useful ideas like “saving
the environment,” and “facilitating democracy,
self-determination and a free press throughout the world,”
were already taken, so they moved to the “B”
list which included caffeine-energy gum.
As the line of thinking went, if they could just give
the U.S. Special Forces, MacGyver, Vin Diesel, and Charlie’s
Angels more awake hours, then there would be more
time for butt kicking and world saving. Kevin explained that, “From
a business standpoint, the particularly good news was
that even non-super heroes think caffeine gum is a pretty
great idea.”
So, armed with little more than the market research
scores of 1,000 randomly selected Joe and Josephine Publics, they created
GumRunners, LLC.
What Kevin and T did not know was that it was almost
as hard to create a good tasting, effective caffeine
gum as it would have been to save the world. “Hey,
we could have short-changed the caffeine-loving world
like so many other marginally caffeinated gums and mints,
and simply put a light dusting of caffeine in the product,”
said T. “But if we did that, then WE wouldn’t
even bother chewing our gum.”
So after 2 years, 43 batches and 4 TONS of chewing
gum, one very minty house and an even mintier apartment,
26 road and air
trips, and untold incredulous acquaintances, GumRunners
now offers you the word’s first good tasting AND
effective caffeine gum. 2 pieces of gum provides the
energy/alertness boost of a cup of coffee. One piece = a "regular" cola. A pack of gum
will energize even the most weary of crime fighters.
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The
you-must-really-care-if-you’re-still-reading history
GumRunners was initially an army of two. Kevin Gass
and T Molloy met while working at Colgate-Palmolive
a few years back. T moved on to some other companies
while Kevin stayed at Colgate. They both still use Colgate
Total toothpaste because, according to Kevin, “12
hour protection is hard to beat, and equally important,
we’ve still got toothpaste left over from
shopping at the Colgate company store.”
T went on to launch funky new children’s shampoos
at L’Oreal and then to lead the world of Frosted
Mini Wheats (if you had any idea how many mini-wheats
are actually sold in a year it just might blow your
mind). Concurrently, Kevin moved to Central Europe and
started a few new companies in a few countries for Colgate
(That was wild). Undoubtedly, Kevin’s most
valuable contribution was being the guy who launched
the first anti-perspirant in Central and Eastern Europe
(That was important).
But still not as important as saving the world through extra awake hours! So, despite
their having acquired offices with an impressive number
of ceiling tiles, they both simultaneously pushed the
ejector button from their cushy corporate jobs to found
GumRunners, the “world’s most useful gum
company.”
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Give us a call:
GumRunners, LLC
333 Washington Street, Suite 200
Jersey City, NJ 07302
Phone (201) 678-9300
Fax (201) 221-7997
General Info and Product questions:
Info@JoltGum.com
Press and Media questions:
Kevin@GumRunners.com
Website Questions:
LordoftheWeb@JoltGum.com
Internet and phone order questions:
Orders@GumRunners.com
Become a retailer, broker or distributor of Jolt Gum:
Sales@GumRunners.com
Make money and help us run gum (employment): Jobs@GumRunners.com
Make money and help us run gum on campus: CampusSales@GumRunners.com
Challenge us to Softball, Golf, foosball, or the video
game of your choice:
Challenge@GumRunners.com |
